Digital Advertising Campaigns

Your Brand In the Scene. On Every Screen.

We place your ads on the phones, tablets, computers and TVs your best prospects use every single day — using the same big-data targeting technology as Fortune 500 brands.

Campaign Performance

Ad impressions served

Across all client campaigns

10M+

Avg. campaign click rate

2x industry benchmark

0.25%

Campaigns managed

Since 2019

50+

How It Works

Big-Data Targeting. Real-World Results.

We use Simpli.fi — a professional-grade programmatic advertising platform — to build custom audiences and deliver your ads across thousands of websites, apps and streaming services.

1

We Build Your Audience

Using search behavior, location data, household addresses and website visits to identify your ideal prospects.

2

We Launch Your Campaign

Your ads go live across display, mobile, video and streaming TV — reaching your audience wherever they spend time online.

3

We Report & Optimize

Monthly reports show impressions, clicks, CTR and conversions. We continuously optimize to improve performance.

Our Tactics

Five Ways We Reach Your Customers

Every tactic targets a different stage of the buyer journey. We combine multiple tactics for maximum impact.

Every business needs a digital marketing plan. Here's how to build yours.

01

Programmatic Display Ads

Digital billboards on phones, tablets and computers. Your ads appear on thousands of premium websites your prospects visit every day.

Display AdsAll DevicesPremium Sites

02

Search Retargeting

Capture people actively searching for your products or services and follow them with your ads across the web — even after they leave.

Search BehaviorKeyword TargetingCompetitor Conquesting

03

Household Addressable

Upload a list of addresses or target a custom radius. Your ads reach specific households — perfect for direct mail follow-up or neighborhood campaigns.

Address TargetingRadiusFirst-Party Data

04

Website Retargeting

Turn website visitors into customers. We follow people who visited your site with targeted ads — keeping your brand top of mind until they're ready to buy.

Site VisitorsCross-DeviceFrequency Control

05

CTV / Streaming TV Video Ads

Your 15 or 30-second video ad plays on Hulu, Paramount+, ESPN and hundreds of other streaming services — in living rooms across your target market.

Streaming TVVideoFull-Screen

Not sure which tactics are right for you?

Book a free discovery call and we'll recommend the right mix for your budget and goals.

Book a Discovery Call →

What Is Your Game Plan?

It starts long before the first ad runs. The Digital Advertising Playbook walks through the marketing funnel, the brand kit, the creative brief, ad design, and measurement — the full approach behind every digital advertising campaign that we manage.

Read the Playbook →

Your Commercials. On Every Screen.

Advertising on Streaming TV isn't just for national brands. See how connected TV advertising features your video commercials in front of your most desirable audience anywhere they watch.

Explore CTV Advertising →

Ad Placement

Everywhere they look.
Every screen they use.

Your ads run across millions of placements simultaneously — not a single channel, but the entire digital ecosystem your prospects move through every day.

Google Display Network
One of the largest ad networks in the world — reaching approximately 90% of internet users across 35+ million websites, apps, and Google-owned properties including YouTube display placements, Gmail, and Google Maps. When we access GDN inventory, your audience targeting data travels with the ad, so we find your specific prospects within that massive reach rather than buying it broadly.
Largest reach
News & Media
USA Today, ESPN, Weather.com, local TV and newspaper sites, entertainment and sports properties — the sites your prospects read every day.
Mobile Apps
iOS and Android apps — games, utilities, weather, news, productivity tools — via Google AdMob and major mobile exchanges.
Connected TV
Streaming platforms including Roku, Amazon Fire TV, and similar devices. Reach your audience where they've moved away from traditional cable.
Open Web Exchanges
Hundreds of thousands of additional websites across major programmatic ad exchanges — niche interest sites, local media, specialty publishers, and more.

The Qualify Difference

"Instead of buying space on a platform and hoping the right person walks by — we find the right person first, then follow them everywhere they go online."

Real Results

Campaigns That Outperform.

Every campaign we run is measured against industry benchmarks. Here's what we've delivered for clients in Northern Virginia.

Roofing & More — Sterling, VA

0.275%

CTR — 725,633 impressions

2.75× benchmark

Beltway Pools — Lorton, VA

0.412%

Site Retargeting CTR

Elite performance

Noble Barn Co. — Tryon, NC

0.204%

CTR — 120K impressions

Active campaign

Brand Awareness

They Can't Choose You
If They Don't Know You.

Building brand awareness isn't luck. It's consistency, frequency, and reach — showing up in front of the right people, in the right places, over and over again until your brand is the one they remember when it's time to buy.

01

Consistency

Your brand shows up the same way every time — same message, same look, same feel — across every screen your prospects use. Consistency builds trust before the first conversation ever happens.

02

Frequency

The more they see you, the more they trust you. Repetition builds recognition. Recognition builds preference. Preference drives the call, the click, the appointment — and the sale.

03

Reach

100,000+ targeted impressions per month puts your brand in front of the people most likely to buy — across display, mobile, and connected TV. Be Seen. On Every Screen.

Make an Impression.
On Every Screen.

Programmatic advertising puts your brand in front of pre-qualified prospects before they ever search — building the awareness that turns strangers into customers. Buyer, be aware. Your brand is about to be everywhere they look.

100,000+ targeted impressions
per month — entry level

Search Retargeting

"They searched for you. We found them."

They qualified themselves the moment they typed that search query. Your ad follows them everywhere they go next.

Audience Targeting

"Not everyone in the neighborhood qualifies to see your ad."

Big data filters out everyone who doesn't match your buyer profile before the first impression is served.

Site Retargeting

"They visited your website. We bring them back."

Pre-qualified by behavior. They showed interest. We make sure they don't forget you until they're ready to act.

Programmatic vs. Social

What about Facebook
and LinkedIn?

Facebook, Instagram, LinkedIn, and TikTok are "walled gardens" — closed ecosystems with their own separate ad platforms. Programmatic display doesn't compete with them; it complements them.

Think of social ads as reaching people when they happen to open that app. Programmatic display reaches them everywhere else — which is most of their time online.

Many of our clients run both. We focus on the open web, which is typically a larger and less saturated opportunity for local service businesses.

Platform Coverage
News, sports, weather & media sites
Google Display Network
Mobile apps (iOS & Android)
Connected TV & streaming
Open web exchanges (100K+ sites)
Facebook / Instagram (separate system)
LinkedIn (separate system)
TikTok (separate system)

Campaign Packages

All-Inclusive. Flat Rate. Fully Managed.

"Not everyone qualifies to see your ad. Yours will find exactly the right people."

Every Qualify campaign includes setup, audience targeting, ongoing management, optimization, and monthly reporting. Campaigns are prepaid and billed monthly. Minimum 3-month commitment. Continues month-to-month thereafter.

User-specific. Platform agnostic. We target the person — not the platform. Your ads follow your best prospects across every site, every app, and every screen they use — Google Display, mobile apps, connected TV, and the open web. From a Certified Simpli.fi Ad Tech Partner.

Every plan includesSearch Retargeting · Household Addressable · Website Retargeting · Custom Audience Build · Campaign Setup · Full Management · Monthly Reporting

100K+

impressions / month

Launch

Brand Launcher

$895/mo

Just $29/day

Prospects reached25,000
  • Display + mobile
  • 1–2 targeting tactics
  • Ongoing optimization

Ad creative optional — $395 for 5 ads

MOST POPULAR

225K+

impressions / month

Grow

Lead Generator

$1,995/mo

Just $66/day

Prospects reached60,000
  • Display + mobile
  • 2–3 targeting tactics
  • Full campaign management
  • Optimization & reporting

Ad creative optional — $395 for 5 ads

340K+

impressions / month

Expand

Market Expander

$2,995/mo

Just $99/day

Prospects reached85,000
  • Display + mobile
  • All targeting tactics
  • Weekly optimization
  • Geofence Locations
  • Competitor targeting

5 display ads included · CTV available · Call for quote

FULL STACK

560K+

impressions / month

Accelerate

Growth Accelerator

$4,995/mo

Just $166/day

Prospects reached150,000
  • Display + mobile + CTV
  • All targeting tactics
  • Maximum reach
  • Weekly optimization & reporting
  • Geofence Locations
  • Competitor targeting

10 display ads included (2 sets) · CTV available · Call for quote

* All campaigns delivered at an average frequency of 4x per month per unique prospect. User-specific targeting across all devices and platforms. Campaigns are prepaid and billed monthly. Minimum 3-month commitment. Continues month-to-month thereafter.

Why all-inclusive pricing matters.Other agencies quote media spend separately from management fees, creative costs, and setup charges — so that "$500/month campaign" quickly becomes $1,500 once everything is added up. At Qualify, one flat monthly rate covers everything. No media markups. No hidden fees. No fine print. You always know exactly what you're paying and exactly what you're getting — from a certified Simpli.fi ad tech partner.

Ready to Put Your Brand Everywhere They Look?

Book a free 30-minute discovery call. We'll assess your market, recommend the right tactics, and show you exactly what results to expect.

Book a Discovery Call

703-505-8448  ·  scott.feder@qualify.llc  ·  qualify.llc