Digital advertising campaigns
Your Brand In the Scene. On Every Screen.
We place your ads on the phones, tablets, computers and TVs your best prospects use every single day — using the same big-data targeting technology as Fortune 500 brands.
Ad impressions served
Across all client campaigns
10M+
Avg. campaign click rate
2x industry benchmark
0.25%
Industry benchmark
We consistently exceed this goal
0.10%
How It Works
Big-Data Targeting. Real-World Results.
We use Simpli.fi — a professional-grade programmatic advertising platform — to build custom audiences and deliver your ads across thousands of websites, apps and streaming services.
We Build Your Audience
Using search behavior, location data, household addresses and website visits to identify your ideal prospects.
We Launch Your Campaign
Your ads go live across display, mobile, video and streaming TV — reaching your audience wherever they spend time online.
We Report & Optimize
Monthly reports show impressions, clicks, CTR and conversions. We continuously optimize to improve performance.
What Is Your Game Plan?
It starts long before the first ad runs. The Digital Advertising Playbook walks through the marketing funnel, the brand kit, the creative brief, ad design, and measurement — the full approach behind every digital advertising campaign that we manage.
Our Tactics
Five Ways We Reach Your Customers
Every tactic targets a different stage of the buyer journey. We combine multiple tactics for maximum impact.
Every business needs a digital marketing plan. Here’s how to build yours.
01
Programmatic Display Ads
Digital billboards on phones, tablets and computers. Your ads appear on thousands of premium websites your prospects visit every day.
02
Search Retargeting
Capture people actively searching for your products or services and follow them with your ads across the web — even after they leave.
03
Household Addressable
Upload a list of addresses or target a custom radius. Your ads reach specific households — perfect for direct mail follow-up or neighborhood campaigns.
04
Website Retargeting
Turn website visitors into customers. We follow people who visited your site with targeted ads — keeping your brand top of mind until they’re ready to buy.
05
CTV / Streaming TV Video Ads
Your 15 or 30-second video ad plays on Hulu, Paramount+, ESPN and hundreds of other streaming services — in living rooms across your target market.
Not sure which tactics are right for you?
Book a free discovery call and we’ll recommend the right mix for your budget and goals.
Your Commercials. On Every Screen.
Advertising on Streaming TV isn't just for national brands. See how connected TV advertising features your video commercials in front of your most desirable audience anywhere they watch.
Ad Placement
Everywhere they look.
Every screen they use.
Your ads run across millions of placements simultaneously — not a single channel, but the entire digital ecosystem your prospects move through every day.
The Qualify Difference
"Instead of buying space on a platform and hoping the right person walks by — we find the right person first, then follow them everywhere they go online."
Real Results
Campaigns That Outperform.
Every campaign we run is measured against industry benchmarks. Here’s what we’ve delivered for clients in Northern Virginia.
Roofing & More — Sterling, VA
0.275%
CTR — 725,633 impressions
2.75× benchmarkBeltway Pools — Lorton, VA
0.412%
Site Retargeting CTR
Elite performanceNoble Barn Co. — Tryon, NC
0.204%
CTR — 120K impressions
Active campaignBrand Awareness
They Can't Choose You
If They Don't Know You.
Building brand awareness isn't luck. It's consistency, frequency, and reach — showing up in front of the right people, in the right places, over and over again until your brand is the one they remember when it's time to buy.
Pillar 01
Consistency
Your brand shows up the same way every time — same message, same look, same feel — across every screen your prospects use. Consistency builds trust before the first conversation ever happens.
Pillar 02
Frequency
The more they see you, the more they trust you. Repetition builds recognition. Recognition builds preference. Preference drives the call, the click, the appointment — and the sale.
Pillar 03
Reach
100,000+ targeted impressions per month puts your brand in front of the people most likely to buy — across display, mobile, and connected TV. Be Seen. On Every Screen.
Make an Impression.
On Every Screen.
Programmatic advertising puts your brand in front of pre-qualified prospects before they ever search — building the awareness that turns strangers into customers. Buyer, be aware. Your brand is about to be everywhere they look.
per month — entry level
Search Retargeting
"They searched for you. We found them."
They qualified themselves the moment they typed that search query. Your ad follows them everywhere they go next.
Audience Targeting
"Not everyone in the neighborhood qualifies to see your ad."
Big data filters out everyone who doesn't match your buyer profile before the first impression is served.
Site Retargeting
"They visited your website. We bring them back."
Pre-qualified by behavior. They showed interest. We make sure they don't forget you until they're ready to act.
Programmatic vs. Social
What about Facebook
and LinkedIn?
Facebook, Instagram, LinkedIn, and TikTok are "walled gardens" — closed ecosystems with their own separate ad platforms. Programmatic display doesn't compete with them; it complements them.
Think of social ads as reaching people when they happen to open that app. Programmatic display reaches them everywhere else — which is most of their time online.
Many of our clients run both. We focus on the open web, which is typically a larger and less saturated opportunity for local service businesses.
Campaign Packages
All-Inclusive. Flat Rate. Fully Managed.
"Not everyone qualifies to see your ad. Yours will find exactly the right people."
Every Qualify campaign includes setup, audience targeting, ongoing management, optimization, and monthly reporting. Campaigns are prepaid and billed monthly. Minimum 3-month commitment. Continues month-to-month thereafter.
✓ Certified Simpli.fi Ad Tech Partner — Setup, Targeting, Management & Reporting Always IncludedEvery plan includes
100K+
impressions / month
Launch
Brand Launcher
$895/mo
Just $29/day
- ✓Display + mobile
- ✓1–2 targeting tactics
- ✓Ongoing optimization
Ad creative optional — $395 for 5 ads
225K+
impressions / month
Grow
Lead Generator
$1,995/mo
Just $66/day
- ✓Display + mobile
- ✓2–3 targeting tactics
- ✓Full campaign management
- ✓Optimization & reporting
Ad creative optional — $395 for 5 ads
340K+
impressions / month
Expand
Market Expander
$2,995/mo
Just $99/day
- ✓Display + mobile
- ✓All targeting tactics
- ✓Weekly optimization
- +Geofence Locations
- +Competitor targeting
✓ 5 display ads included · CTV available · Call for quote
560K+
impressions / month
Accelerate
Growth Accelerator
$4,995/mo
Just $166/day
- ✓Display + mobile + CTV
- ✓All targeting tactics
- ✓Maximum reach
- ✓Weekly optimization & reporting
- +Geofence Locations
- +Competitor targeting
✓ 10 display ads included (2 sets) · CTV available · Call for quote
* All campaigns delivered at an average frequency of 4x per month per unique prospect. User-specific targeting across all devices and platforms. Campaigns are prepaid and billed monthly. Minimum 3-month commitment. Continues month-to-month thereafter.
Why all-inclusive pricing matters.
Other agencies quote media spend separately from management fees, creative costs, and setup charges — so that "$500/month campaign" quickly becomes $1,500 once everything is added up. At Qualify, one flat monthly rate covers everything. No media markups. No hidden fees. No fine print. You always know exactly what you're paying and exactly what you're getting — from a certified Simpli.fi ad tech partner.
Ready to Put Your Brand Everywhere They Look?
Book a free 30-minute discovery call. We’ll assess your market, recommend the right tactics, and show you exactly what results to expect.
703-505-8448 · scott.feder@qualify.llc · qualify.llc